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Tuesday, January 12, 2016

What's the Secret to Finding the Best Possible Value for Your Charlotte Home?

Today, I want to briefly go through our Home Equity Evaluation Audit and how we're different than other agents in helping you price your home for maximum value.

Most agents will come out to your property and pull a few comps. They'll show you a few MLS sheets with homes that are similar to yours and what they have sold for. They don't have any real definitive research and data behind how to price your property properly.

We do things differently than most agents. We use four methods to help our clients price their properties for the market:

1. Comparable analysis: We use seven comps to come up with a market value.
2. Technical analysis: We will go through and look at tax values.
3. Internet estimates: We don't hang out hat on these, but we look at how Internet estimates match up to the final sale price of comparable homes.
4. Square-footage analysis: We look at dollar per square foot ranges in terms of what comparable listings are selling for.

Most agents will simply pull a few comps and come in otherwise unprepared. They typically try to get you the information you need to be truly informed about your home's value.

If you're thinking of selling, please reach out to us. We would love to prepare an equity evaluation audit for your property. We look forward to hearing from you!

Monday, December 14, 2015

How to Avoid 7 Costly Home Selling Mistakes in Charlotte

Selling your Charlotte area home? Get a free home value report
Buying a Charlotte area home? Search all homes for sale

Today we'll be talking about how you can avoid seven costly mistakes when selling your home. I've actually got it in a brochure right here, so please don't hesitate to ask me for a copy.

1. Find a full-time real estate agent. A part-time agent is only partially committed to satisfying your needs as a consumer. Why work with someone that won't commit to your needs? Most agents sell 8-10 homes per year, but my team sold over 400 properties this year.

2. You need a pricing strategy that will attract the most buyers to your home. Ideally, you'll create a bidding war and push your sales price through the roof.

3. Don't limit your marketing. We spend nearly $30,000 per month on marketing, but it all comes back to us because we end up selling homes that are well-marketed to consumers. Your home will be seen by hundreds of buyers.

4. You have to sell your home to two different people: the buyer and the appraiser. You need to convince the appraiser and the bank that your home is worth what you say it is.

5. You have to understand your rights and your obligations. Most agents just want a paycheck, but we act as a team and as fiduciaries to our clients. We wouldn't walk you into a situation where you would end up getting hurt.

6. Don't sign a listing agreement with no "out". We have an easy-exit listing agreement, so you can fire us at any time. Most agents will want you to sign a contract for an entire year or six months.

7. Last, but not least - you have to select the right agent! I suggest you meet with our team and discuss what you want out of a transaction. If we're not the right fit for you, we can refer you elsewhere. No harm done!

If you need help selling in Charlotte, please don't hesitate to contact my team. We look forward to hearing from you!

Wednesday, November 11, 2015

12 Quesions You Must Ask a Real Estate Agent Before Hiring Them

Selling your Charlotte area home? Get a free home value report
Buying a Charlotte area home? Search all homes for sale

Today I am going to talk to you about some questions that you absolutely need to ask a real estate agent before hiring them. We’ve got a book of twelve, which we can send to you if you’d like, but today we are just going to go over a few of them. Here are some of the questions you need to be asking your real estate agent:

Are you a full-time agent?
There are a lot of part-timers in real estate that passively sell a few homes per year. That doesn’t give them a lot of practice negotiating, working with other agents, and all of the other tasks an agent is responsible. We are full-time agents here at the Lars Group and we spend our time wisely, which will allow us to sell over 400 homes this year.

What kind of operation do you run?
Most are doing the dozen or so tasks of an agent by themselves. They are putting out flyers, lockboxes, etc. instead of focusing on their clients. We have our business systematized so our agents can focus more on their clients without having to run around doing unnecessary tasks. 

Do you have client testimonials?
We survey all of our clients and ask them about their experience, and how we can improve it in the future. This helps our business, and our service, constantly grow.

Do you have a marketing plan?
Being able to market listings as an agent is crucial. We have a 151-point marketing plan that we would love to share with you.

What percentage of your business comes from referrals?
Any good agent should have happy customers, and those happy customers should come back to do business, as well as refer their friends and family to the agent that made them happy. A lot of our business comes from past clients and referrals, and we take pride in that.

These are just a few of the questions that you should be asking. To get our full book that details each question, reach out to us and we’ll send you a copy. We would love to share that with you. If you have any other questions, please don’t hesitate to give us a call or send us an email.